From what you have already seen MyRacingMerch.com is a online store that sells racing inspired T-shirts. But underneath that we are much more.
We aim connect drivers and fans across the world through the sports we all know and love. We want to make the type of merchandise fans want at a price that’s affordable to every fan, and we want to use the revenue from that to keep the racers racing. Not the gentlemen drivers with millions in the bank, but the father and son crews who built their race car from scratch, or that stary eyed kid who races rental karts but can’t make the next step because they weren’t born rich. Those are the people we want to support.
My Racing Merch was started by Alex Walker, A young racer who was tired of both the merch scene for GT3 racing and the effort required to chase down sponsors. Many businesses simply weren’t interested in talking to a young racer competing at club level in the UK, and that’s if they would even respond to him.
So Alex decided to make a change, instead of chasing sponsors he decided to become one, and now will be back by My Racing Merch going into the 2024 season, not to mention never needing to buy T-shirts again. He hopes to back other young racers like him who don’t have the luxury of being born rich to get them in the drivers seat.